Websites for home service businesses

A custom website for your business. $500, live in 72 hours.

Custom design, up to 15 pages, a logo, SEO, and Google submission. After launch, I keep working to move you up in search, and you don't pay a monthly fee until your website has brought you 5 real leads.

  • $500 one-time setup
  • Built in 72 hours
  • 5-lead guarantee
Get My Website Call (815) 276-7519

Built for home service businesses

  • Landscaping
  • Lawn Care
  • Roofing
  • HVAC
  • Plumbing
  • Electrical
  • Remodeling
  • Cleaning
  • Water Treatment
  • Junk Removal
  • Concrete & Coating
  • Fencing
  • And more
How it works

You pay for the website. The monthly fee waits until it's working.

Most website companies bill you every month whether the site does anything or not. With me, the monthly fee doesn't start until your website has proven itself.

  1. We talk

    A quick conversation about your services, your service area, and the jobs you want more of.

  2. I build it in 72 hours

    Custom design, logo, and up to 15 pages. I write the copy, so you don't have to. Revisions come after.

  3. I keep it growing

    Ongoing SEO, content updates, and a monthly report on your traffic and leads, starting right away.

  4. You pay once it's proven

    After your website brings you 5 real leads, it's a flat $100 a month. No contract. Cancel anytime.

Pricing

One setup fee. One flat monthly plan.

Setup · one time

$500

Everything it takes to get a professional website live and in front of Google.

  • Website setup
  • Custom design
  • Up to 15 pages
  • Logo
  • Search engine optimization
  • Google submission
  • Contact form with AI-powered spam prevention
  • Click-to-call button

Built in 72 hours. Revisions follow.

Growth plan · monthly

$100/month

Keeps your website climbing in search and bringing in work.

  • Ongoing SEO
  • A new custom landing page every quarter
  • 2 content updates per month
  • Monthly traffic reporting

Starts after your website brings in 5 leads. A flat fee, not per lead. No contract.

The 5-lead guarantee

Proof first. Then a flat monthly fee.

You shouldn't pay every month for a website that isn't doing anything. So the $100 monthly fee doesn't start until your website has brought you 5 real leads: people who filled out your form or called you about your services.

After that, it's $100 a month, flat. It doesn't change with how many leads you get, and you can cancel anytime.

After launch

I keep an eye on it, so you don't have to.

A website isn't something you build once and forget. I watch your SEO, rankings, and analytics and keep making changes so your site keeps moving up.

  • Search rankingsWhere you show up on Google for the services you sell.
  • SEOOngoing improvements that help Google understand and trust your site.
  • AnalyticsWho's visiting, how they found you, and what they do next.
  • Monthly reportYour traffic and your leads, in plain language, every month.
Questions

Straight answers

Do I pay per lead?

No. You're paying for a website and the work to keep it growing, not buying leads. Once your 5-lead guarantee is met, it's a flat $100 a month no matter how many leads come in.

When does the $100 a month start?

After your website has brought you 5 leads. Until then, the $500 setup is all you've paid. When you hit 5, I'll give you a call to set up billing.

What counts as a lead?

A real person who fills out your website's form or calls you from it about your services. Spam and junk don't count.

What if it takes a while to reach 5 leads?

Then you don't pay monthly until it does. There's no deadline.

Is there a contract?

No. The monthly plan is month to month with no commitment. Cancel anytime.

Do I have to write the content?

No. I write it. You tell me about your business and look it over.

How fast will my website be done?

72 hours to completion. Revisions come after that.

What about my domain name?

I can buy the domain for you, or you can buy it yourself if you'd rather. Either way, the price is the same.

Get started

Let's get your website live.

Tell me a little about your business and I'll be in touch.

  • $500 setup, live in 72 hours
  • Up to 15 pages, custom design, and a logo
  • SEO and Google submission included
  • No monthly fee until your website brings you 5 leads

Prefer to talk? Call or text (815) 276-7519 or email hello@variablesquirrel.com.

Tell me about your business

I'll be in touch soon.

Your info stays with me. No spam, no list sharing.